Frequently Asked Questions
We're all about clarity. If you have a question, it may be answered here! If not, feel free to reach out to us directly any time.Ollin Reach (OR) Benefits & Value
Yes, you have a lot of input in how systems and projects are completed, but we also bring our expertise and efficiency to the table. It’s a bit like hiring a personal chef. Here’s how it works:
- Extensive Onboarding: During our detailed onboarding process, we'll review every aspect of your business, understanding your goals, preferences, and expectations.
- Expertise and Collaboration: Just like a personal chef, we'll bring our expertise to the table, recommending the best ways to achieve your goals, but always considering your input.
- Trust and Delegation: Once we've set the plan, we'll get to work, much like a chef takes over the kitchen. You can trust us to handle things without micromanaging, knowing that we'll follow your guidelines.
- Freedom and Enjoyment: Our goal is to free you up to do what you enjoy, whether that's focusing on other aspects of your business or simply enjoying the results of our work.
Ultimately, it's about finding the right balance between control and trust, allowing you to enjoy the benefits without getting bogged down in the details. "Food for thought," indeed, but we're here to make it a delicious experience for you!
Ollin Reach helps an agent increase their profit by streamlining and optimizing operations, freeing up time for revenue-generating activities, and implementing expert marketing and sales strategies. We work closely with you to create tailored strategies that align with your unique goals, always incorporating the latest technology and innovative solutions to improve processes and reduce your costs. Our comprehensive support covers every aspect of the business, from recruiting to transaction management to past client follow-up.
We also offer personalized consulting to continually improve skills. Through detailed reporting and open communication, we ensure transparency and effective resource utilization. In essence, OR acts as your partner in success, working smarter to reach more of your potential clients, close more deals, and enhance your profitability.
Operations
Operations management means making sure that the items outlined in the operations plan and strategy are implemented without letting anything fall through the cracks. It's not just about those pesky behind-the-scenes details but also the day-to-day operations of every part of your business.
From consistently branding across platforms to ensuring legal documents are in order, operations management covers all those essential details that must be organized and completed. Who's handling tasks like ordering signs, writing the listing remarks, updating the website, or scheduling photographers and cleaners? That's what we do, using our strategic, well-oiled systems and processes to make it happen for you.
In simpler terms, it's like being the conductor of an orchestra, making sure every part works in harmony, including all the subtle notes. We'll go through these specifics during onboarding, and then we'll work our magic to ensure everything runs smoothly and efficiently in your business.
We get it; you want to know where your time and money are going. That's why we're all about timeliness, integrity, and efficiency. No "rounding up" on time or vague details here. We provide a minute-by-minute list of what we did for you that month, and we mean detailed.
Maybe you’re familiar with the 4- or 5-Hour Workweek philosophy? Our philosophy: Get it done in less time. No need to pay us for office chit-chat or weather discussions. We prioritize the most important work first, ensuring your business moves forward while also handling those necessary behind-the-scenes tasks.
Paying for administrative tasks might feel like a drag, but that's what we're here for. We cover those details, so you can focus on what you do best. It's a team effort, and we're committed to making it work for you.
Marketing
Print or digital, our marketing philosophy is simple:
- Identify Your Target Audience: We figure out who you want to reach and understand their questions and challenges.
- Provide Value: We answer those questions and provide solutions, creating a meaningful connection with your audience.
- Consistent Branding: We get your name in front of your target audience with beautiful, branded, answer & solution-oriented print and digital pieces.
Our strategy isn't overly complicated, but it's proven to work. During the onboarding process, we'll review our approach with you and then dive into your brand to maximize the impact of your marketing. Our goal is to make you look good consistently, with value-packed answers and solution-oriented print and digital marketing.
Social Media & Blogging
Digital Advertising
Team Growth
Recruiting client team members is a collaborative process that we'll explore together. While we are experienced in advertising a role, screening applicants, and conducting interviews, our approach goes beyond just filling positions. We believe in strategic growth, focusing on specific personality roles (such as DISC) and aligning recruitment with your personal and business goals and vision.
There’s truth to the old saying, “Brokers are called brokers because they’re broke.” It’s a reminder that simply growing for the sake of numbers isn't a profitable model. We're not interested in helping you add team members just to boast a headcount. But growing with a strategy? We’re all for that!
Transaction Management
Transaction management with us is like having a personal assistant who can do almost everything except be physically present or negotiate contracts. We'll handle the paperwork, order staging and cleaners, manage signs, coordinate marketing, schedule food deliveries, and even order balloons. Need offers scrubbed or written up? We've got that. Need details entered into your MLS or property descriptions written? We're on it. Planning an Open House extravaganza? We'll even schedule the catering.
Our exhaustive checklist, reviewed with you during onboarding, ensures that we take care of the tasks that free you up to handle the next deal and more. It might sound too good to be true, but trust us, we've got the systems and processes to make it all work. Let’s discuss your checklist, and then we’ll handle the rest!
Business Coordinators (BC)
You'll have your very own Business Coordinator (BC for short) once you're onboard with us. Think of your BC as your "right-hand person" or even your "account manager." They'll be the one making sure that the rest of the team, including IT, writers, designers, web team, and marketing, gets everything done for you.
Your BC will be there to follow up on listing appointments, get the details into our systems, ensure the right marketing pieces are sent out according to our agreed-upon strategy, and more. While they'll be your main point of contact, they'll coordinate with the entire team to make sure everything runs smoothly.
We're pretty fond of our BCs, and we think you'll love working with them too!
Every day, any day, we are available to you! But we like to be strategic about it. While we're more than happy to be your new best friend, we know you're not looking to pay us for chit-chat. We're here to get down to business and talk when we need to communicate.
Our process starts with an extensive onboarding where we discuss every detail of your business, from CRM and marketing to your vacation dreams and goals. After that, our team of specialists get to work in their areas of expertise, and your BC coordinates everything for you.
So, while we're always here for you, we focus on efficiency and purpose in our communication. You'll be amazed at how smoothly it all works!
The difference between a Business Coordinator (BC) and an in-house assistant lies in their roles and expertise.
Your BC is your coordinator, working as much as needed to ensure all aspects of your business are optimized. They're not necessarily an expert in everything, like writing or marketing, but they make sure the experts on our team handle those tasks for you. They stay in their "lane," coordinating details and making sure our expert team members do what they do best. The designers design, the writers write, the IT team does their thing, and your BC makes sure it all comes together.
For on-site tasks, that's where an in-house assistant comes in. They might be more hands-on with physical tasks like running to properties, putting up lock boxes, measuring rooms, or checking on vendors. They're there for the on-the-ground tasks that require physical presence. We handle the rest!
Certainly! Let's imagine you're preparing to launch a new property listing.
With an in-house assistant, they might physically go to the property to measure rooms, put up signs, and ensure everything is show-ready. They're your on-the-ground support, handling tasks that require a physical presence.
Your Business Coordinator (BC), on the other hand, would be working behind the scenes. They'd coordinate with the marketing team to create eye-catching advertisements, liaise with writers to craft compelling property descriptions, and work with IT to ensure the listing is prominently featured on your website. They'd also oversee the scheduling of open houses, catering, and other logistical details.
Together, they make a powerful team, each playing a vital role in ensuring the success of the listing. Meanwhile, you get to focus on your clients, your next sale, or your free time!
Your BC is there to orchestrate everything from marketing to lead management, tech support, and more. They'll coordinate with other experts on the team, ensuring that each task is handled by someone with the right expertise.
Whether it's strategizing for growth or simply taming your inbox, your BC is there to make sure it all gets done, efficiently and effectively. It's about doing what you love and excelling in your passions, while our team handles the rest.
We believe in transparency for sure! So you can always rest easy knowing that things are being handled properly, even if you can't see them directly. Here's how we ensure that:
- Detailed Reporting: We provide regular, detailed reports that outline exactly what's been done and when.
- Open Communication: Your Business Coordinator (BC) will be in constant communication with you, providing updates and answering any questions you may have. You'll never be left in the dark.
- Access to Systems and Processes: You'll have access to our transaction management setup, allowing you to see the status of various tasks and how they're being handled.
- Customized Tracking and Monitoring: We'll set up tracking and monitoring systems tailored to your specific needs, so you can see exactly how things are progressing.
We're committed to keeping you in the loop and providing full visibility into how things are being handled.
Yes and no. We can certainly interact with your clients, but we can also be the behind-the-scenes support, handling things as if we were you. Here's how it works:
- Personalized Approach: During onboarding, we'll discuss your preferences and set clear expectations. Some agents prefer us to take a more active role, while others want us to stay in the background.
- Trust and Comfort: We understand that letting go and trusting someone else with your clients can be daunting. We're sensitive to that and appreciate your concerns.
- Baby Steps: We recommend starting slowly, letting us take on more responsibilities as you become more comfortable with our support.
- Maintaining Your Standards: Rest assured, we're committed to upholding your high standards and doing things even better than you might yourself.
- Your Goals, Our Mission: Our ultimate goal is to help you live the life you've worked so hard for, without the constant chaos and stress. We'll work together to gradually take more off your plate, always at a pace that feels right for you.
Whether we interact directly with your clients or work behind the scenes, we're here to support you in the way that feels best for you. We're not a "bull in a china shop" on this; we're your partners, working with you to create the perfect blend of support and independence.
Your business backed by a dedicated team of executive-class strategists, marketers and operations experts.
Spending your time on the areas of your business that you love, where you excel, where your passions lie.
Do what you do best. Our team handles the rest.
