Ready to stop wasting time on real estate tasks and start outsourcing like a top producer (who isn’t overwhelmingly busy all the time)? Let’s dish. You became a Realtor to help people buy and sell homes, not to spend your afternoons chasing email replies and fiddling with Instagram captions. The truth is, most agents are drowning in tasks they shouldn’t be doing themselves. So here’s what to do instead.
If you’re ready to stop feeling stretched thin, here are three daily time-wasters that real estate agents can start outsourcing today—and how doing it will make you more productive, profitable, and present.
Outsource Your Real Estate Social Media Content and Posting
Yes, social media is essential for real estate marketing these days. No, you don’t have to do it all by yourself!
Creating and posting high-quality content consistently is one of the biggest time drains for agents. Instead, outsource this to a marketing assistant (in house or virtual) or a dedicated agency like Ollin Reach that deeply knows your brand. They’ll handle:
- 📅 Content calendars
- 🖼️ Post creation and graphics
- 📲 Scheduling across platforms
After outsourcing the mundane parts of social marketing, your job is to show up in Stories and DMs—where the real engagement happens.
Outsource Administrative Real Estate Tasks and Inbox Management
How many hours do you spend in your email inbox, calendar app, or uploading docs to your real estate CRM? These are necessary tasks—but they don’t require you.
A virtual assistant (VA) can manage:
- 📥 Email and calendar organization
- 📑 Listing paperwork
- 🧾 Data entry and CRM updates
You’ll save hours every week—and stay more responsive to the people who matter.
PS. If you’re still wondering how to use your CRM effectively, read: What Realtors Get Wrong About CRM Tools - Ollin Reach
Outsource Real Estate Lead Follow-Up and Email Drip Campaigns
Lead follow-up is critical—but it’s also repetitive. Instead of manually reaching out every time someone downloads your buyer guide, automate and outsource the entire system.
Use a CRM to:
- 🤖 Trigger automated follow-up emails and texts
- 💬 Set reminders for personalized check-ins
- 🔄 Track interactions to stay organized
Or hire a lead nurture specialist to handle the human follow-up with automation baked in. Read more here: 3 Lead Follow-Up Mistakes Realtors Make (And How to Fix Them Fast)
Start Real Estate Task Outsourcing, and Get Back to Doing What You Love
Your time is your most valuable asset—and every minute spent on tasks someone else can do is a minute you’re not spending on your clients or growing your business. By outsourcing just these three areas, you’ll gain back hours each week, reduce stress, and build a business that scales.
Need help finding the right kind of support? Ollin Reach makes it easy to plug in pre-built marketing systems and expert help, so you can stop spinning your wheels and start scaling your impact.
